Social Media Marketing Observation's
Social Media marketing is a powerful way for businesses small or large to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media such as Facebook, Pinterest, Instagram, Twitter and TikTok every day. Great marketing on social media can bring success to your business just by creating a devoted brand and driving in sales everyday.
Social media is so important because you can build your brand across different platforms. Companies can tell their stories on a more personal level and explain why they provide the services they offer. By creating this online platform it allows them to keep up with their audiences by updating customers almost instantly with their new products, promotions and sales. It also allows you to listen to your customers, giving them a chance to give feedback on a certain product or service whether that be positive or negative.
Technology seems to only be improving and growing, there are currently around "4.9 million social media users in the world as of 2023. It is forecasted that there will be 5.85 billion social media users worldwide by 2027." (Ruby). The world has transformed because of social media. The vast amount of job opportunities including; Social Media Coordinator, Brand Ambassador, Social Media Planner, Social Media Content Creator or even a Social Media Analyst.
https://www.demandsage.com/social-media-users/#:~:text=Social%20Media%20Users%20Statistics%202023,billion%20users%20as%20of%202023.
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